Therefore, due to rate limiting, NodeXL will inherently only import the 2,000 most recent friends and followers for any Twitter account. The amount of data collected per hour by any one user. There are limitations established in the Twitter API which regulate
We used this tool for data collection to import the Twitter networks and to analyze the various social media interactions. NodeXL is a template for Microsoft Excel which makes network analysis easy and rather intuitive. The university Twitter account was used instead. * Institution does not have an official alumni Twitter account. Table 1 - Alumni Associations Ranked by Followers The newest Twitter account was registered by Randolph Macon College ( nearly two years ago. The oldest Twitter account belongs to Roanoke College ( which is approaching the eight (8) year mark. Each of the alumni associations has maintained a Twitter presence for an average of six (6) years.
The colleges of interest, ranked by number of followers in Table 1, vary in size, mission, type of institution, admissions selectivity and perceived prestige. With social media, it's easier than ever to connect with current and former graduates on Facebook, Instagram or Twitter with a simple invitation to "like us" or "follow me." Considering just one of these social platforms, we recently analyzed the Twitter networks of twenty-three (23) Virginia colleges and universities to determine what, if any, social characteristics were shared among the institutions and whether we could gain any insight by examining the public profiles of their respective followers. The primary goal of any alumni association is to maintain and strengthen the ties between its alumni, the community, and the mission of the university.
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